About Cover Your Wall
Cover Your Wall approached Hoopla for support in driving brand awareness, traffic to their website and enquiries for their thermal & sound insulation, lining paper, wallpaper & paint.
Paid Search Campaign
Interiors • Home improvement
- Drive mass brand awareness of Cover Your Wall across the key target audience
- Create awareness and interest among the brands target audience’s, encouraging them to visit the website to browse and place an enquiry.
- Drive the key target audience that is actively searching for the key products and services to the website and social channels to place an enquiry
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- The build of a bespoke paid search campaign strategy to meet the brands objectives and goals
- WEB IMPROVEMENTS: Analysed the website and suggested improvements to help improve customer conversions.
- RESEARCH: Conducted research into the brands products, market and competitors to develop and constantly adapt a portfolio of keywords and phrases that drove high value traffic through to the website.
- CREATE: Created compelling, effective adverts to funnel traffic to specific landing pages to ensure the highest possible conversion rate and ROI.
- OPTIMISE: We regularly optimised the campaigns to ensure that ROI is maximised through effective bidding, creative and analysis
- REPORTING: We use regularly reported on the campaigns so that the brand was aware of the campaign progress.
20 X ROAS