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CASE STUDY

SILENT VIEW WINDOWS

Over 1,650 leads generated at a cost of £9 per lead

ABOUT SILENT VIEW WINDOWS

Silent View Windows approached Hoopla for support in driving brand awareness,
traffic to their website and leads for their window, door, conservatory, orangery
and replacement roof installations.

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CHALLENGE

  • Generate high quality and low-cost home improvement leads through social media, paid search and email.
     

  • Reach customers specifically looking for companies for their home improvement requirements.
     

  • Reach the right people and the right time to generate low cost and high-quality leads.
     

  • Create awareness and interest among Silent View Windows target audience’s, encouraging them to visit the website to browse and place an enquiry.
     

  • Drive the key target audience that is actively searching for the key products and services to the website and social channels to place an enquiry.
     

  • Educate people who have displayed an interest through their actions into placing an enquiry through effective and personalised social media content.
     

  • Capture email data for future e-mail marketing and education.
     

  • Turn customers into a tribe of marketeers to share reviews on social media.
     

  • Up and cross-sell other products to increase loyalty, repeat purchase and customer lifetime value.

SOLUTION


Digital Campaign Strategy Development

Targeted customers using a blend of marketing channels such as Social Media Ads, Facebook, Instagram, Paid Search, Email Marketing and SEO.

Social Media Campaigns

Social Media Advertising campaign to key target audiences to drive awareness, traffic to website and enquiries. Promoted the brand, products and unique value proposition in a short, exciting and engaging way to prompt the target audience to explore the brand's website and social media channels to then place an enquiry. Find out more about our social media campaigns here.

Paid Search Campaign

The build of a bespoke paid search campaign strategy to meet the brand's objectives and goals. We Analysed the website and suggested improvements to help improve customer conversions.
We conducted research into the brand's products, market and competitors to develop and constantly adapt a portfolio of keywords and phrases that drove high-value traffic through to the
website.
Find out more about our paid search campaigns here.

Email Marketing Campaigns & Automation 

Built, designed, managed and optimised a detailed multi-layer email
campaign series along with automation and personalised triggers.

Find out more about our email marketing campaigns here.

RESULTS

Over 1,650 leads generated at a cost of £9 per lead

Get In Touch

Please fill out this form and we will respond to your enquiry within 24-48 hours. 

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